عنوان مقاله: Effects of cognitive and social factors on system utilization and performance outcomes ترجمه عنوان مقاله: تاثیر عوامل شناختی و اجتماعی بر سیستم بکارگیری و عملکرد مشتریان Abstract: This study examines the effects of cognitive and social factors on system utilization and performanceoutcomes. The literature has paid considerable attention to social influence as a determinant ofindividual behavior. ...